Executive Director’s Commentary
By Don Eversmann, F240000
June 2002
FMCAStore.com is a convenient way to buy FMCA logo apparel for men and women, and FMCA accessories.
After you make a series of mouse clicks and keyboard entries, items purchased at FMCAStore.com arrive at your door in approximately seven to 10 days — if you use standard United Parcel Service (UPS) delivery.
FMCAStore.com never closes, so you can place an order any time of day. Other advantages include no checkout lines; no bags to store in your motorhome; no shopping carts to push around; and great-looking merchandise for year-round comfort.
Come inside. FMCAStore.com consists of two main areas: one area for shopping and a secure area for checking out.
All customers automatically receive a virtual shopping cart as they enter the store. The cart remains accessible while shoppers explore four main “aisles,” or categories: Hats, Casual, Outerwear, and Accessories. These appear in white lettering in the maroon-colored navigation area at the top left side of the page. This main navigation area appears on every merchandise page preceding the checkout process, so you can shop with ease. As you shop, your shopping cart subtotal (not including a shipping charge or sales tax if applicable) appears in the upper right corner of every page.
The Hats category includes pro-style twill caps and visors. The Casual aisle includes men’s and women’s short-sleeved, collared shirts. Outerwear consists of unisex jackets, windshirts, and fleece pullovers. Accessories encompasses items such as flags and tumblers featuring the FMCA logo. Of course, store inventory is always subject to change, depending on demand and availability.
Clicking on one of the categories will reveal images of all the merchandise in that category. Click on an item, such as a polo shirt, to view prices and a description and to choose the size and quantity you want. Then, click the Add to Cart button followed by either the Proceed to Checkout or Continue Shopping button.
Adding items to your cart does not mean you’ve completed a transaction. To finalize a purchase, you must click Proceed to Checkout, where you enter billing, shipping, and credit card information, and then place your order. All of this is carried out in the FMCAStore.com secure checkout screens, which will be described in a moment.
Your shopping cart. When you add an item to your cart, the “Your Shopping Cart” page appears automatically, along with the buttons Proceed to Checkout and Continue Shopping. Your cart shows your order summary, including the item(s), subtotal, shipping charge, and total (not including sales tax). You can view your shopping cart any time while shopping by clicking on View Cart at the top right of the page.
To remove an item from your cart, simply click the Remove button located to the left of the item. To change the quantity of an item, click on the item that you want to change. Type the new quantity in the quantity box, and then click the Update button; the shopping cart will automatically update your page to reflect the change and you’ll be taken back to Your Shopping Cart, where you may Proceed to Checkout or Continue Shopping.
FMCA Store checkout. When shoppers click Proceed to Checkout, the page for entering billing, shipping, and payment information appears. After entering the personal information, click Continue Checkout. This leads to the final checkout page, where you may review your order. Shipping, billing, and order grand total — sales tax included, if applicable — are displayed for your approval.
If you reach the FMCAStore.com checkout and then decide to change your order — before clicking the Place Order button — just click the Back button in your browser to return to previous screens. No order information, regardless of how many items you’ve added to your cart, is transmitted until the Place Order button is clicked.
Once you have clicked the Place Order button, an order confirmation page will appear. It states that your order has been submitted and that you will receive an e-mail confirmation shortly. You may want to print the order confirmation page and the e-mail confirmation to keep for your records.
FMCAStore.com accepts MasterCard, VISA, American Express, and Discover cards. The shipping, return policy, and other customer service information are accessible by clicking on the Customer Service link at the bottom of each page.
Security and privacy. Transactions at FMCAStore.com are protected by Secure Socket Layer (SSL) technology. SSL is an extremely complex form of cryptography that makes it virtually impossible for a third party to gain access to your personal information while it is being transmitted. FMCAStore.com guarantees that your transaction will be secure and that your credit card data will be protected.
FMCAStore.com’s secure pages display “secure” in the browser address bar/window, like this: https://secure.fmca.com/FMCAStore/ Some browsers also convey the security notice by displaying an unbroken key icon or a graphic of a closed padlock in the lower left-hand or right-hand corner of the browser window.
Like our official Web site, FMCA.com, FMCAStore.com does not sell, share, or rent customer information to any outside company or organization. A link to the full Privacy Policy appears at the bottom of all FMCAStore.com pages.
Ordering by phone. Phone orders are welcome Monday through Friday from 8:00 a.m. to 5:00 p.m. Eastern Time; call (800) 543-3622, ask for the FMCA Store, and have your MasterCard, VISA, American Express, or Discover card number and expiration date handy.
Shipping options. The FMCA Store accepts and ships orders to the 50 U.S. states, Canada, and Mexico. Buyers have their choice of shipping arrangements — UPS standard or UPS overnight (overnight is not available for shipping to U.S. territories). You must have a street address to receive UPS shipping; orders with P.O. boxes and APO or FPO addresses are shipped via the U.S. Postal Service. Shipping charges are based on the total cost of the order. Deliveries are made Monday through Friday, holidays excluded. All of the merchandise is backed by an unconditional guarantee.
Ready, set … shop!. It won’t take you long to become familiar with FMCA’s new store. Soon, buying new hats and other items will be “old hat.” You’ll have a cap to shade your face on a sunny day; a soft fleece pullover for sightseeing in comfort; a stylish jacket for convention coffee hours and springtime or autumn rallies.
Put your maps away; turn off the global positioning system; forget about trip routing altogether. Just type FMCAStore.com in your browser address window, or visit FMCA.com’s home page and click the FMCA Store link there.
Maybe we’ll bump into each other in the aisles.